Ashvini Yardi is a Bollywood film producer who started her career as Head of Programming for Zee TV. He then started working as a producer on the channel and worked on shows like Saat Phere, Ghar Ki Lakshmi Betiyan, etc. Yardi is a famous personality in Bollywood and some major celebrities are his friends.
Wiki/Biography
Ashvini Yardi was born on October 10 in Mumbai. He completed his schooling from Mumbai and later pursued BA in Psychology, Advertising and Marketing from Xavier Institute of Communication, Mumbai. He started working with ZEE TV after completing his education as head of programming. Under his guidance, he brought several shows like Saat Phere, Ghar Ki Lakshmi Betiyan, Banegi Apni Baat, etc. He later became a part of Colors and helped the channel to occupy the number one position.
Physical appearance
Hair Color: Dark Coppery Brown
Eye Color: Brown
Family & Caste
Ashvini Yardi was born in an Indian family.
Husband & Son
Ashvini Yardi married Sachin Sudhir Yardi, a producer, on 4 January 1997. She has been married to Sachin for the past 23 years and they have a son, Vivaan Yardi.
Career
After completing her studies, Ashvini Yardi entered the television industry when she joined ZEE TV. He was responsible for bringing in new scripts for daily soaps and under his guidance, several new shows made it to the channel. He was part of the production team for serials like Saat Phere, Teen Bahuraaniyaan, Banoo Main Teri Dulhann, and others. Along with this, he is also responsible for conceptualizing reality tv shows- Sa Re Ga Ma Pa Challenge and Lil’ Champs. He was given an opportunity to join the upcoming channel, Colors. While joining it, he produced new shows like Uttaran, Balika Vadhu, Veer Shivaji, and even produced reality shows like Bigg Boss, and Khatron Ke Khiladi. The introduction of this show really helped the channel reach the number one position. In 2011, he collaborated with Akshay Kumar and founded Grazing Goat Pictures, an Indian production house and under this, they produced the film OMG – Oh My God! (2012). They also produced several other films such as 72 Miles (2013), Bhaji In Problem (2013), Fugly (2014). In 2015, Ashvini started her independent production house by the name, Viniyard Films. The production house represents several artists such as Amy Jackson and others.
Controversy
Released under the Grazing Goat Pictures banner, OMG – Oh My God! (2012) is a film about God and the common man’s belief in him and everything around him. The movie was loved by many people but however, it was criticized by few people. The film was banned in the UAE and Malaysia due to its controversial storyline. There was also an FIR filed in Ajmer, Rajasthan against the film’s director, actor and producer for hurting religious sentiments.
Facts/Trivia
- Ashvini loves dogs and she has a German Shepherd named Rocco.
- Ashvini is close friends with Salman Khan and Sanjay Dutt and she can be seen with them during parties. Kiara Advani is one of his close friends and the two are often seen together.
- She is a big foodie and she loves visiting new places and trying new cuisines. He also has a sweet tooth and loves desserts.
- With the web series trend at an all-time high, Ashvini worked on a Netflix series, Masaba Masaba which released in August 2020 and reached number one in the stream within a week.
- Ashvini started collaborating with ZEE once again for their online streaming platform, Zee5 Premium with the release of the show “Jamai 2.0.” The cast of the show is Ravi Dubey, Nia Sharma, Achint Kaur.
Categories: Biography
Source: SCHOOL TRANG DAI