This grandma is not suitable.
A 96-year-old Iowa woman went viral on TikTok last month for reciting an obscene “street slogan” for a centuries-old evaporated milk product.
Clutching a can of Carnation Milk, Helen Ernst belted out the once-popular corny jingle for her daughter — and eventually, more than 17 million viewers.
“Carnation milk, the best on earth. Comes in a can with red and white stripes,” Ernst chants simply in the November clip.
“No t–s to pull, no straw to fish for, just poke two holes in the ab—h son.”
The video ends with Ernst’s daughter laughing at the provocative “street slogan”, which Ernst remembers from childhood.
Ernst, who has since been affectionately called Grandma Helen, said she learned the song “before television.” The song’s return to the popular language via social media allowed others to relive their memories of the long-lost jingle.
“Oh God! my father told me this once and I haven’t heard it since he died. make my day!” a viewer wrote.
Helen Ernst went viral last month for reciting an obscene “street slogan” about Carnation evaporated milk. TikTok/@mamawroe
“My father died last October. He used to sing this jingle when I was little. I can’t remember all the words. Thank you!” wrote another.
“I’ve been married to my husband for 39 years and he’s the only person I’ve ever heard say that,” said one woman.
The corny rhyme originated from a slogan writing contest organized by Carnation in 1946 when evaporated milk hit grocery store shelves across the country, the company’s brand manager confirmed.
Although the submission didn’t win the advertising campaign for “obvious reasons,” the company liked it so much that they awarded the writer $1,000 — one-fifth of the winning prize and the equivalent of nearly $17,000 today.
Dozens of viewers urged the Carnation brand to reintegrate the risque song into its marketing and name Grandma Helen as its new spokeswoman.
In return, the company gave Ernst a $5,000 check and a basket of goodies, sponsored his family’s Thanksgiving dinner and flew his grandson to celebrate the holiday with his now famous grandmother.
The company has also introduced plenty of Grandma Helen merchandise — hoodies, T-shirts, coffee mugs, totes and more that feature an image of Ernst holding a can along with racy, albeit censored, lyrics.
All proceeds from the group will be used to repair the damaged sidewalk outside Ernst’s home, the company said.
“We really appreciate you bringing it back to life,” Megan, Carnations’ brand manager, said of the jingle.
Categories: Trending
Source: thtrangdai.edu.vn/en/
