Republican debate ratings drop 47% but propels record night for NewsNation

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Republican debate ratings drop 47% but propels record night for NewsNation

The fourth GOP primary debate drew just over 4 million viewers on NewsNation and the CW Network Wednesday night, continuing a steady decline in ratings from the first verbal showdown in August.

The audience for the two-hour debate from Tuscaloosa, Ala. down 47% from the third debate on Nov. 8 in Miami, when an average of 7.51 million viewers tuned in to watch the five White House contenders square off.

The inaugural debate of the cycle, held Aug. 23 in Milwaukee and hosted by Fox News Channel, drew 12.8 million viewers — making it the most-watched non-sports cable broadcast of the year so far and surpassing ABC, CBS and NBC combined. that night.

The second debate, held on September 27 in Simi Valley, California and hosted by Fox Business Network, drew 9.5 million viewers.

1.6 million tuned in to Wednesday’s debate on NewsNation giving the 27-month-old network its largest audience in its history. Another 2.5 million watched the CW simulcast, including more than 300,000 on Channel 11 in the New York market.

The four candidates who competed in the third debate took to the stage again Wednesday. Reuters

“NewsNation was honored to host last night’s debate, and we’re thrilled that so many viewers tuned in and tuned in,” Sean Compton, president of Networks for Nexstar Media, said in a statement.

By comparison, last week’s made-for-TV debate between Florida Governor Ron DeSantis and California Governor Gavin Newsom drew an average of 4.75 million viewers to the Fox News Channel.

The same network hosted a Tuesday night town hall with Republican presidential candidate Donald Trump, which drew an average of 3.2 million viewers.

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The fourth debate took place in Tuscaloosa, Ala. Reuters

“This debate represents a remarkable achievement for a cable news network that is barely three years old,” Compton added. “We are very proud of the NewsNation team, the great work done by the moderators, and the entire production. In the end, the real winners last night were the voters of the country.”

The viewing was moderated by SiriusXM host Megyn Kelly, Washington Free Beacon editor-in-chief Eliana Johnson, and NewsNation anchor Elizabeth Vargas.

Separate estimates from AdImpact found that the first debate drew 14.2 million, the second debate drew 9.9 million, the third debate drew 9.1 million, and the fourth debate drew 3.2 million.

The candidates on stage engaged in heated debates and aggressive exchanges during the debate. Reuters

AdImpact GOP Primary debate viewership estimates:

First Debate (8/23, Fox News): 14.2M2nd Debate (9/27, Fox Business): 9.9M3rd Debate (11/8, NBC): 9.1M4th Debate (12/6, NewsNation) : 3.2M

CNN will host two more debates in January. https://t.co/eEC6qhjgZ6

— AdImpact Politics (@AdImpact_Pol) December 7, 2023

Reuters

The Republican National Committee has not announced any additional debates before the Iowa caucuses on January 15, 2024.

However, CNN has announced plans to hold debates in Iowa Jan. 10 and New Hampshire Jan. 21.

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