For the second week, Taylor Swift took over the internet when she showed up with some famous friends at MetLife Stadium to cheer on her rumored boyfriend, Travis Kelce, and the Kansas City Chiefs.
Throughout coverage of the game, NBC showed the “Bad Blood” singer in the suite several times, to mixed reactions from NFL fans and Swifties. Some have even questioned whether all of Traylor’s recent drama is just one big publicity stunt — and after the “Eras Tour” promo during last night’s commercial break, fans are now convinced.
Taylor Swift Promotes Eras Tour Film During ‘Sunday Night Football
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Not only did NBC show Taylor Swift on several different occasions, seemingly ignoring the fact that Ryan Reynolds, Blake Lively, Sabrina Carpenter, Paul Rudd, and Hugh Jackman were also in attendance, but during commercial breaks, fans watched a promo for Swift’s “Eras Tour” Movie .
Taylor Swift’s Eras Tour has been turned into a concert film. It will be released in select theaters worldwide beginning in October 2023, which the “Love Story” singer coincidentally announced a day after he first appeared at a Kansas City Chiefs game last week.
The film, which will run for 2 hours and 45 minutes, is directed by Sam Wrench and will give fans the opportunity to see Taylor Swift up close during the show as if you were actually on stage with her — and Swift’s PR team decided to use the publicity “Sunday Night Football” to promote it.
Not only fans watching the game Jets vs. The Chiefs last night watched a commercial promoting Swift’s “Eras Tour,” they saw it at least twice — meaning Swift’s PR team used the drama between her and Travis Kelce to their advantage, but it came at a price.
Taylor Swift’s PR Team Spends Over $1 Million To Promote ‘Eras Tour’ During ‘SNF’
MEGA
According to Statista, a 30-second ad during “Sunday Night Football” in 2023 will cost around 828.5 thousand US dollars. Since fans watched not one but two different commercials promoting Taylor Swift’s “Eras Tour” movie, it can be assumed that the PR team spent over $1 million US dollars to get word out about the movie.
Fans, especially those who were there to watch football, began to tire of Taylor Swift’s name, calling the whole thing a PR stunt.
“At this point, the Kelce/Taylor Swift s–t has to be a PR stunt,” said one fan at X.
Other fans said the same, write“Taylor Swift dating Travis Kelce is definitely a pr act.”.
“Taylor Swift and Travis Kelce’s romance is an elaborate PR stunt set up in collaboration with the NFL to get a wider audience/audience for the NFL,” another user expressed.
Taylor Swift and Travis Kelce Grab Dinner Together
MEGA
Last week, Taylor Swift showed up at a Chiefs game with Kelce’s mom, Donna, and the fans exploded. Kelce’s jersey sales have increased nearly 400%, per ESPN. follow FOX Sportsthe game was the highest telecast of the week on any network, with 24.3 million viewers.
Following the Chiefs’ win against the Bears, Kelce and Swift were seen leaving Arrowhead Stadium together. Although they weren’t hand-in-hand, Swift was clearly on cloud nine as she was seen smiling from ear to ear and laughing on her way out. The two also reportedly had dinner together in an intimate setting.
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Source: thtrangdai.edu.vn/en/
