Tom Hanks has warned fans about deceptive dental plan ads featuring his likeness.
The incident comes months after the award-winning actor raised concerns about the use of AI in the entertainment industry. Despite this, he has not shied away from supporting digitally altered representations of himself in films.
Read on to learn more about this situation.
Tom Hanks Gets His Share of Falsification In Unauthorized Ad Promoting Dental Services
Tom Hanks has issued a warning to his 9.5 million followers, advising them not to be fooled by ads that appear to feature his face but, he says, use an unauthorized AI version of himself.
He posted a screenshot from the video, featuring a computer-generated image resembling a younger version of the comedy star, dressed in a black suit and matching shirt. Above the still shot, he wrote:
“WATCH OUT!! There are videos out there promoting some dental plans with my version of AI. I have nothing to do with it.”
Although the post has garnered over 100k likes, the two-time Oscar winner’s followers didn’t have a chance to share their thoughts as he disabled the comments section.
The last time North America’s fourth-highest-grossing actor talked about AI was in May when he appeared on an episode of “The Adam Buxton Podcast.” During his appearance, the “Forrest Gump” actor engaged in a thought-provoking conversation about the future of filmmaking and the evolving role of AI in the industry.
The “Angels & Demons” star points to the 2004 film, “The Polar Express” as a defining moment for AI in Hollywood. Revealing that a large amount of data, including the actor’s appearance, was digitally captured and incorporated into the film, Hanks stated:
“We saw this coming. We saw that there would be this ability to take zeros and ones inside the computer and turn them into faces and characters. Now, that’s just grown a billion-fold since then, and we’re seeing it everywhere.”
The 67-year-old actor delves deeper into the implications of this technological shift, emphasizing its inevitable influence on actor contracts. He also revealed that there are discussions among industry associations, agencies and law firms about the legal complexities associated with using actors’ looks and voices as their intellectual property.
“What is the bona fide possibility now, if I want, [is] I can get together and launch a series of seven films that will star me in which I will be 32 years old from now until the government comes,” he explained.
Hanks went on to ponder the possibility that his show would go on forever, stating, “I might get hit by a bus tomorrow, and that’s it, but the show could go on and on and on.”
Another Unrestricted Use of AI Slam By Robin Williams’ Daughter
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Before the Playtone founder’s fake experience, actor Robin Williams’ daughter, Zelda, had expressed her discomfort with the use of AI to recreate her late father’s voice, finding it “personally disturbing.”
The issue has come up as part of the “Nine Months” child star’s take on the ongoing dispute between the Screen Actors Guild-Federation of Television and Radio Artists of America [SAG-AFTRA] and the Alliance of Motion Picture and Television Producers (AMPTP). Per Daily Mailhe shared a lengthy note via his Instagram Stories, writing:
“I have witnessed for YEARS how many people want to train them [AI] a model for creating/re-creating actors who cannot agree, like Dad. I’ve even heard of AI getting its “voice” to say whatever people want and while I find it annoying personally, the effect far outweighs my own feelings.”
Because one of the important reasons for SAG-AFTRA and the Writers Guild of America [WGA] strikes are workers seeking protection from the AI, Zelda passionately continues:
“This is not a theory, it is very real. Living actors deserve the opportunity to create characters of their choosing, to voice cartoons, to put their HUMAN effort and time into the pursuit of performance.”
The producer then concluded that “This recreation, at best, is a poor facsimile of a larger person, but at worst, a hideous Frankenstein’s monster, put together from the worst parts of all this industry, instead of what it should be. for. “
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Source: thtrangdai.edu.vn/en/
