The Feds aren’t laughing…
The Federal Highway Administration (FHWA) is cracking down on “funny” digital signs that have been making drivers across the US smile.
The days of Ohio highways telling drivers to “slow down” to arrive at late in-laws or New Jersey streets advising Halloween fans to “Hocus Pocus, drive with focus” will soon be gone.
In December, the FHWA released its latest manual for highway managers nationwide, advising that messaging should be “simple, direct, concise, legible and clear.”
Think the example above fits the bill?
Well, not the FHWA, which advises that signs with “secondary meaning,” such as pop culture references that are “intended to be humorous” should be cut because there’s a chance they “require longer time to process and understand.”
Massachusetts will no longer be able to warn drivers to “use yah blinkah” and Arizonans will no longer see “only signs asking drivers to use their turn signals,” among many other funny signs popping up along the interstate.
The Federal Highway Administration (FHWA) is cracking down on “funny” digital signs that have been making drivers across the US smile. AP In December, the FHWA released its latest manual for highway managers nationwide, advising that messaging should be “simple, direct, concise, legible and clear.” OhioDepartmentOfTransportation/Facebook
“FHWA believes this is an important consideration not to detract from respect for signs when used in other traffic-related scenarios for regulations, warnings and guidance under current conditions,” the manual reads.
“The safety of all road users is a top priority,” a spokesperson told Axios. “States are expected to use good judgment in how and when they use interchangeable message signs for traffic safety messages, and in their specific wording of those messages.”
But don’t be sad just yet! The government agency is giving state transportation departments two years to start their victory laps and make their best jokes before the rules take full effect.
The crackdown is not the first time the government is fed up with the state’s strange signs.
The FHWA also advises that signs with “secondary meaning,” such as pop culture references that are “intended to be humorous” should be cut because there is a possibility they “require longer time to process and understand.” AP No need to stress eat about it anymore! The government agency is giving state transportation departments two years to start their victory laps and make their best jokes before the rules take full effect. OhioDepartmentOfTransportation/Facebook
New Jersey found itself in the FHWA’s crosshairs in 2022, with the agency quickly banning their signs like: “Hold your butt — help prevent wildfires,” “Get your head out of your apps,” and “We’ll be frank . Don’t drive high,” among others.
“FHWA has directed us to stop posting this creative safety message,” a NJ DOT spokesperson said at the time.
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Source: thtrangdai.edu.vn/en/
