What is the Best Time to Post on TikTok in 2023?

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What is the Best Time to Post on TikTok in 2023?

Curious about when to post on TikTok to get the most views? Does the timing of your posts matter?

In a word, yes. But do not worry; It’s easier to understand than you think.

TikTok has revolutionized the world of social networks. It came along and took the internet by storm. Now, everyone is looking at a piece of that pie.

Thanks to Titktok’s creative features, it’s a favorite among marketers and brands looking to grow their brands in the most fun way possible. Most companies struggle to make their TikTok marketing campaign successful, with 850 million active users worldwide.

Finding the best time to post on TikTok can help your marketing strategy, whether it’s attracting new audiences or increasing engagement. While originality is vital, knowing when to post on TikTok is also critical.

In this blog, we’ll go over crucial information about how to grow on TikTok and when to post on the platform in 2023.

Read more: TikTok Signup Guide: Everything you need to know

Does it matter when I post on TikTok?

Yeah! Although TikTok’s algorithm prioritizes content based on a number of different variables, it’s worth trying to post at the most advantageous time.

The arithmetic here is clear: if you post when most of your community is online, you’ll immediately reach more people.

That is, of course, in addition to updating frequently, making use of trendy sounds, including trending keywords, and jumping on trends as needed. With the right plan, you’ll be well on your way to increased views.

The best time to post on TikTok may vary from account to account. You should research and understand your audience’s time zone, geographic area, and peak online and active times to achieve the best results.

So, pay close attention to the performance of your posts until you identify the times and days that tend to perform better than others.

However, if you’re building an audience from scratch, you may not have enough information at this point to perform any analysis. If that applies to you, keep reading the next part.

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Read more: How to see who viewed your TikTok videos?

What are the best times to post on TikTok?

The influencer marketing hub’s best average time reports show just that, after examining 100,000 TikTok posts to determine the best time to post on TikTok.

  • TikTok posts are most effective on Tuesday, Thursday, and Friday.
  • The hours from 6 am to 10 am and from 7 pm to 11 pm are the ideal times to post on TikTok.

It is important to note that there is no single recommendation for when to post on TikTok. However, based on results from more than 100,000 posts examined to determine which had the highest engagement rates:

Depending on the day of the week, these are usually the best times to post on TikTok (indicated in EST):

Monday 6 a.m., 10 a.m., 10 p.m.
Tuesday 2 a.m., 4 a.m., 9 a.m.
Wednesday 7 a.m., 8 a.m., 11 p.m.
Thursday 9 a.m., 12 a.m., 7 p.m.
Friday 5 a.m., 1 p.m., 3 p.m.
Saturday 11 a.m., 7 p.m., 8 p.m.
Sunday 7 a.m., 8 a.m., 4 p.m.

If you’re using TikTok for business, pay attention to how your followers react to your posts during certain times and days, and keep an eye out for any changes in your activity.

The optimal time to post on TikTok depends on your business sector and the interests of your target audience. For example, what works well for the Netflix audience might not work for Adidas TikTok fans. Also, a global clothing brand might not succeed with what a local restaurant does.

So keep an eye on what your audience is doing online until you hit that sweet spot. Additionally, your brand audiences may be located in multiple time zones. The optimal time to post for audience activity can be chosen using analytics, which will show you when your followers are most active.

Best time to post on TikTok (Country Wise)

Even if your audience is in the same nation as you, there are TikTokers all over the world, so they may be in a different time zone. This presents a problem for artists. How can you determine when to post when the “best time” fluctuates based on how many followers you have?

Your audience locations should be taken into account when choosing your posting hours.

The ideal time to post on Instagram has been extensively studied, but fewer studies are available for TikTok. Here are the best times to post on TikTok by country, according to research:

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Monday 6 a.m., 10 a.m., 10 p.m.
Tuesday 2 a.m., 4 a.m., 9 a.m.
Wednesday 7 a.m., 8 a.m., 11 p.m.
Thursday 9 a.m., 12 a.m., 7 p.m.
Friday 5 a.m., 1 p.m., 3 p.m.
Saturday 11 a.m., 7 p.m., 8 p.m.
Sunday 7 a.m., 8 a.m., 4 p.m.
Monday 6 a.m., 10 a.m., 10 p.m.
Tuesday 2 a.m., 4 a.m., 9 a.m.
Wednesday 7 a.m., 8 a.m., 11 p.m.
Thursday 9 a.m., 12 a.m., 7 p.m.
Friday 5 a.m., 1 p.m., 3 p.m.
Saturday 11 a.m., 7 p.m., 8 p.m.
Sunday 7 a.m., 8 a.m., 4 p.m.
Monday 6 a.m., 10 a.m., 10 p.m.
Tuesday 2 a.m., 4 a.m., 9 a.m.
Wednesday 7 a.m., 8 a.m., 11 p.m.
Thursday 9 a.m., 12 a.m., 7 p.m.
Friday 5 a.m., 1 p.m., 3 p.m.
Saturday 11 a.m., 7 p.m., 8 p.m.
Sunday 7 a.m., 8 a.m., 4 p.m.
Monday 15:30, 19:30 and 07:30
Tuesday 11:30 a.m., 1:30 p.m. and 6:30 p.m.
Wednesday 4:30 p.m., 5:30 p.m. and 8:30 a.m.
Thursday 6:30 p.m., 9:30 p.m. and 4:30 a.m.
Friday 2:30 p.m., 10:30 p.m. and 12:30 a.m.
Saturday 8:30 p.m., 4:30 a.m. and 5:30 a.m.
Sunday 4:30 p.m., 5:30 p.m. and 1:30 a.m.
Monday 6 a.m., 10 a.m., 10 p.m.
Tuesday 2 a.m., 4 a.m., 9 a.m.
Wednesday 7 a.m., 8 a.m., 11 p.m.
Thursday 9 a.m., 12 a.m., 7 p.m.
Friday 5 a.m., 1 p.m., 3 p.m.
Saturday 11 a.m., 7 p.m., 8 p.m.
Sunday 7 a.m., 8 a.m., 4 p.m.

Importance of the best time to post on TikTok

TikTok engagement rate increases

When you update your status on TikTok, more users will like, share and comment. This gives you information and feedback that you can examine and use to understand how to improve your social media efforts and content.

Your brand will be more visible online

Engaging your existing clientele is one thing, but introducing your company or brand to new demographics is another that contributes to increasing brand awareness.

Getting your stuff featured on TikTok’s “For You” tab is one way to achieve this. Based on user interaction and specific video features like captions and hashtags, the TikTok For You tab continually streams a personalized selection of videos to TikTok viewers.

Increases the ROI of your social media management efforts

High caliber videos and a great social media management tool don’t guarantee success. Your efforts to create great content will not be wasted if you post at the right times. When you increase the number of people viewing your material, you can make the time you spent making that high-quality video and the money you spent on your social media management tool worthwhile.

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Find your best time to post on TikTok

For beginners, the aforementioned best average times are a great place to start; But, if you’ve been using TikTok for a long time, it’s time to consider evaluating your audience data.

You can get a more accurate idea of ​​when to post on TikTok by looking at the analytics part of your account.

Step 1 – Upgrade to a TikTok Pro account

You should upgrade to a professional account to get accurate audience metrics for TikTok analytics and more effectively determine when to upload.

Step 2 – Determine the location of your target market

To find out where your audience is, click the “Followers” tab and scroll down to the “Top Territories” page

Tik Tok Analysis

The fact that TikTok only analyzes and shows statistics based on nations instead of specific places is a drawback of this area. For TikToker, whose audience is spread across multiple time zones, this will be a problem. With different time zones in each state, the United States is a good example of this.

Step 3: Examine when followers are most active

By looking at data about your audience, you can quickly determine the ideal time to post on TikTok. To find out what times and days your followers are most active, click the “Followers” tab and find the “Followers Activity” section.

followers activity

Step 4: Use Analytics to Evaluate the Success of Your Posts

It is crucial to gauge your success following the timely posting of a creative TikTok video. This will serve as a crucial roadmap for any future content analysis and modifications to your marketing approach.

Conclusion

As stated above, there is no set ideal time to post on TikTok. The area and time of day your audience is engaged will determine the best time to post a video.

However, this strategy is not set in stone because TikTok is constantly changing and improving its algorithms. What matters most is the caliber of your video, as well as knowing when to post. In order to create quality video content, you need to continually educate yourself and update your marketing plan.

Frequently Asked Questions (FAQs)

Categories: Technology
Source: SCHOOL TRANG DAI