DeSantis-aligned super PAC cancels $2.5M in Iowa, New Hampshire ad buys

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DeSantis-aligned super PAC cancels $2.5M in Iowa, New Hampshire ad buys

A super PAC aligned with Florida Gov. Ron DeSantis’ presidential campaign canceled $2.5 million in 2024 ad buys in the key early voting states of Iowa and New Hampshire, according to political advertising tracker AdImpact.

Never Back Down, which recently saw a number of senior officials depart, pulled in a multimillion-dollar ad buy just weeks before the start of the first national nominating contest in the Hawkeye State as GOP front-runner and former President Donald Trump led DeSantis by more than 30 percentage points.

Former South Carolina Gov. Nikki Haley has also jumped to within striking distance of the Florida governor in Iowa polls and defeated DeSantis by double digits in New Hampshire, polling aggregator RealClearPolitics showed.

“Never Back Down is laser focused on its core mission – running the most progressive grassroots and political caucus operation in this race and helping deliver the GOP nomination for Governor DeSantis that will save America from the Left’s disastrous policies,” the super PAC said in a statement.

A super PAC aligned with Florida Gov. Ron DeSantis’ presidential campaign is canceling its 2024 ad buys in Iowa and New Hampshire, according to political advertising tracker AdImpact. Getty Images Former Never Back Down CEO Chris Jankowski resigned from the super PAC in November, the New York Times reported, following a series of leaks to the press about the fight. AP Photo/Steve Helber

“We’re thrilled to have Fight Right and others cover for Governor DeSantis as we cover the ground game in Iowa, New Hampshire, South Carolina and beyond.”

A representative for Fight Right told The Post that the group “has led the charge on TV advertising to inform voters about the candidates in the race” … while Never Back Down “has focused on historic ground games.”

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“It’s safe to say we’re the air force to their army,” the representative said, adding that the group placed more than $2.5 million in ad buys before the Iowa caucuses, $1.3 million of which will go to cable and airtime in the Hawkeye state.

Former Never Back Down CEO Chris Jankowski resigned from the super PAC in November, the New York Times reported, following several leaks to the press about infighting and disagreements over a strategy to fix poll numbers that flagged DeSantis.

Adam Laxalt, the former Nevada attorney general who ran unsuccessfully for the US Senate last year, resigned as chairman of Never Back Down four days after Jankowski’s departure, sources also confirmed to The Post.

Adam Laxalt, the former Nevada attorney general who ran unsuccessfully for the US Senate last year, resigned as chairman of Never Back Down four days after Jankowski’s departure. SOPA/LightRocket image via Getty Images

In mid-December, Never Back Down chief strategist Jeff Roe, founder of GOP consulting firm Axiom Strategies, also announced his resignation, citing “problems of mismanagement and conduct” that led to the firing of three other top officials at the super PAC.

“I cannot in good conscience continue to be associated with Never Back Down in light of the statement in today’s Washington Post,” Roe said in a statement posted on X.

“It’s untrue and an unwelcome distraction at a critical time for Governor DeSantis,” Roe added, echoing Jankowski and Laxalt’s earlier statements that he hoped the Florida governor would still win the presidency.

In mid-December, Never Back Down chief strategist Jeff Roe, founder of GOP consulting firm Axiom Strategies, also announced his resignation. Jeff Roe/Facebook

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NBC News previously reported that at the beginning of the dispute, a DeSantis confidant, Scott Wagner, had to be physically restrained during a heated argument with Roe over the super PAC’s budget and tactics to respond to Haley’s rise in the polls.

“You have your stick -, Scott,” Roe reportedly thundered at Wagner, who was sitting at the Never Back Down board.

“Why don’t you come here and get it?” Wagner responded before rising from his chair and was quickly restrained by two other board members.

Former South Carolina Governor Nikki Haley has also jumped to within striking distance of the Florida governor in Iowa polls and in New Hampshire beat DeSantis by double digits. AP

Super PACs have already spent more than $100 million in an effort to boost DeSantis’ chances in Iowa and pave the way for him to eventually win the 2024 Republican presidential nomination, the Wall Street Journal reported.

Trump, 77, currently leads the Iowa GOP caucus with 51.3% support, according to the RealClearPolitics average, followed by DeSantis at 18.6% and Haley at 16.1%.

In New Hampshire, the former president is at 46.3% support, compared to Haley’s 24.8% and DeSantis’ 9.5%.

That lead has only grown since Trump was first indicted earlier this year by Manhattan District Attorney Alvin Bragg — and has grown with subsequent indictments by special counsel Jack Smith and Fulton County District Attorney Fani Willis.

Trump, 77, leads the Iowa GOP caucus with 51.3% support, according to the RealClearPolitics average, followed by DeSantis at 18.6% and Haley at 16.1%. Getty Images

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Trump faces 91 charges in four separate cases.

Entrepreneur Vivek Ramaswamy sits at 5.9% support in Iowa, and former New Jersey Governor Chris Christie registers 3.7% support in the state.

In New Hampshire, Christie has also led DeSantis, and Ramaswamy is within one percentage point in recent polls.

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