Kanye West’s celebrity story begins at different points depending on how you know him.
If you think of him as a producer, you might know him from his work in the late ’90s for local Chicago rappers (or from the hits he made for artists like Jermaine Dupri). If you think of him as a rapper, his story probably started with the release of The College Dropout, which sold over 3 million copies.
However, if you think of him as a fashion icon, you know him best from Yeezy sneakers.
Few other artists in history have made it as famous in so many lines of work, but Kanye West managed to do it for 20 years. His transition into fashion was an exciting time for any sneaker aficionado, and people still love his shoes even today.
Read below to learn the interesting shoe history behind the Yeezy line and how it got its start in the first place.
Shoe deals before the Yeezy sneaker
In 2009, Kanye West signed a contract with the luxury brand Louis Vuitton to launch his first line of sneakers. This line of shoes was a huge success and created a ripple effect where people were able to associate brands like this with artists like Kanye West.
Later in the same year, Kanye West had a collaboration with Nike. This was short-lived, but out of this relationship the Air Yeezy line (which is different than the Yeezy line) was born. In 2013, this collaboration ended when Kanye West received a $10 million deal with Adidas.
Adidas was able to offer Kanye West full control over the creative process for the shoe line and a percentage of all royalties on the shoes, something Ye had wanted since the beginning of his shoe line processes.
Kanye West has always had a dream of working in fashion and designing fashion for other people, so his success as a musician was able to fuel some of this creative opportunity with the money he made from albums, merchandising and touring. Of course, he is well-versed in the arts and regardless of one’s opinion of Ye, he has embarked on a very ambitious journey to get to where he is today.
The history of the Yeezy line footwear
In 2015, the Adidas Yeezy was first introduced, and since then it has been selling very well to people all over the world. This was during “Yeezy Season,” which has since become a showcase for all of Kanye West’s clothing and sneakers.
Sneakers are so popular right now that when a new pair drops, people often buy enough to sell out in a minute. As a result, some have even resorted to using sneaker bots in order to buy sneakers before anyone else.
The first Yeezy shoe to be released was the Yeezy Boost 750, which is still popular today. They were inspired by the Ugg, and the 750 quickly became an internet sensation before it was even available, as people around the world waited up all night trying to get a pair.
This success with the first Yeezy shoe probably helped spark the notoriety and fame of his later Yeezy models. For example, you can get Yeezy 700 here, but they may not last long due to their huge popularity (especially if you’re looking for a specific colorway).
With each release since, Kanye has continued to make sneaker history with his various styles and Yeezy colorways, which are highly sought after by his fans around the world.
The Yeezy line apart from sneakers
While most people associate the Yeezy shoe line with the infamous sneakers, there are other types of shoes available if you’re a true collector.
The Yeezy Slide, for example, is a great representation of Ye’s love for simplicity, cost-effective construction, and comfort all in one pair of shoes. They still look like the Yeezy sneakers you know and love in her own way, but they double as sliders in terms of convenience and everyday wear.
You’ll also be able to find utility-style combat boots in the Yeezy line, which aren’t widely available. They’re still sold in certain sneaker markets, but you’ll have to be quick (and willing to pay more) to own a pair.
Both shoe styles, along with many other Yeezy sneakers, come in a variety of colorways that are either bold or neutral so you can wear them however you like. Any of the models and color combinations will be worth your while, especially if you are someone who likes to buy and resell.
Adding Yeezys to your sneaker collection
If you’re looking for some new sneakers to add to your collection as a sneakerhead, you simply can’t go wrong with the iconic Yeezy line. As you can see based on the shoe’s history, its popularity isn’t going away anytime soon.
While you may not want to pay a premium for fancy sneakers, owning some of the most popular sneakers out there is worth it. Look for different models and find the ones that most appeal to you!
Whether you’re looking to switch up your style or just want to own the most popular pair, you can find Yeezys that work with your wardrobe and personal brand.
Did you like this content? If so, be sure to check out the rest of our blog to learn even more about fashion.
Categories: Technology
Source: SCHOOL TRANG DAI
