Hollywood star Maya Rudolph is preparing to represent M&Ms in the candy wars following the chocolate company’s recent move. M&Ms announced on social media recently that they will be replacing their rainbow-colored “spokescandies” with Rudolph, effective immediately.
The comedian confirmed the news on his own page, as he called the collaboration a “fun pairing.” Rudolph also expressed how much he loves candy and how excited he is to work with the candy giant.
The revelation comes after Fox News’ Tucker Carlson accused M&Ms of being too “woke” with their “plus size” and LGBTQ+ ideas for spokespeople.
Read on to learn more.
M&Ms Has Retired Their Popular Spokesperson
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On Monday, M&Ms took over Twitter and Instagram to make announcements and introduce their new spokespeople. “We have decided to take a break from the spokesperson. In their place, we are proud to introduce a spokeswoman that America can agree with: the beloved Maya Rudolph.”
The company, known for its inclusivity, added, “We are confident Ms. Rudolph will champion the power of fun to create a world where everyone feels they belong.” Rudolph confirmed the exciting pairing in an interview with Today. The 50-year-old revealed how excited he was about the opportunity.
She said, “I’m a lifelong candy lover and I feel like it’s an honor to be asked to be a part of such a legendary brand’s campaign.” He also expressed how proud “little Maya” was to have the opportunity to work with M&M.
In a statement to Yahoo Entertainment, company representatives stated that the candy can “pursue other passions” because they will no longer serve M&Ms. They added, “Maya will act as the brand’s new spokesperson, allowing the colorful cast of M&M spokespeople to step away and embrace a new path.”
M&Ms Get Backlash
Instagram/mmschocolate
Last year, the chocolate company gave a fresh look to its spokespeople, and one of them seems to have caught a lot of people’s attention. Green candy’s go-go boots were swapped out for casual shoes, leading to a series of memes and controversy from people who didn’t like the change.
The candy company also introduced its newest Purple spokesperson four months ago. Although it was their first addition to the candy group in over ten years, the move by the brand was called out by conservative stores for being too “woke”.
Earlier this month, Purple joined other candies, Green and Brown, to “celebrate women everywhere who are changing the status quo.” While the move is empowering to many, this literal candy is provocative and disturbing Fox News’ Tucker Carlson.
Tucker Carlson Was Triggered By Candy
MEGA
Tucker Carlson, who has hosted a talk show on Fox News since 2016, backed up the network’s stance on the candy company’s “Wokeness” with some wild conspiracy theories. The host claimed that the company went too far by making the Purple candy “plus size.” She also stated that Green candy is likely a closeted lesbian.
Instagram/mmschocolate
Although the spokesperson’s suspension and Rudolph’s appointment came after criticism, some Twitter users believe that the company is not bowing to Carlson’s wild demands and is instead setting the stage for a big Super Bowl commercial.
A user write, “What an amazing and creative way to tell us Maya Rudolph will be in an M&Ms Super Bowl ad! I for one feel that M&M has made an excellent decision.”
One more comment, “Quite surprised that so many people took M&M’s announcement at face value. Like…this is obviously set up for some Super Bowl commercial.”
M&Ms Contacted Maya Rudolph Before Controversy
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follow YahooA spokesperson for the company insisted that Rudolph’s move was not a “response” to the backlash and that they had decided to collaborate on promoting the company some time ago.
“It’s not a reaction but rather an endorsement of our M&M brand, which We will always continue to grow to bring people together through the power of fun,” they said.
As for their new journey with Rudolph, another representative of the candy giant shared with him Yahoo that people will see more comedians on their platforms. “Keep an eye on M&M’s social media channels and MMS.com to see more of Maya’s travels.” They will also “share more” about the “new search” spokesperson in the coming weeks.
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Source: thtrangdai.edu.vn/en/
